Car hire in Britain

Are car-hire comparison sites  reliable?

The answer has to be a definite yes, othewise they would have gone out of business some time ago. Car-hire comparison sites such as Holidayautos are the websites of car hire agents, not of the car-hire companies themselves. The agents, like travel agents, sell car-hire services from the car-hire companies. Because they are doing a lot of business, they can negotiate special discounted rates, that induvidual travellers cannot get..
    For instance, if visit Holidayautos you will get to choose the best rates offered by a variety of car hire compaines such as  Hertz ,  Budget ,  Europcar  ; the choice depends on the location
    Alternatively, your car may be supplied by a local car-hire company that has lower rates, perhaps because they use cars that are not quite so new.
    Depending on who you actually get the car from, you may pick it up directly at the airport or train station, or may have to call the local representative, who will come and collect you at the airport or station, and drive you to a pick-up location nearby. 
   If you're in a massive hurry, on a business trip, or money's no object, then it's often just a bit easier to use a car hire firm like Hertz but generally speaking the low-cost agents are just as reliable, and, as mentioned above, you may actually pick up your car from Hertz anyway.... but you won't know that until you've confirmed your booking.

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